ECO101 PRINCIPLES OF ECONOMICS I (3). Focuses on the individual consumer and firm; the principles of supply and demand for specific goods and services; and the role of the price mechanism in allocating resources. Each Fall.
ECO102 PRINCIPLES OF ECONOMICS II (3). Focuses on the economy as a whole. The macroeconomic problems of inflation and unemployment are addressed. The role of government as manager of prosperity is scrutinized. Each Spring.
ECO305 MONEY AND BANKING (3). An economic analysis of the banking and financial system with special emphasis upon the structure, policy goals and targets of the Federal Reserve. The role of money in influencing the Macroeconomics will be examined. Prerequisite: ECO102. Each Fall.
ECO310 MACROECONOMICS (3). Focuses on the problems of the national economy. A variety of viewpoints is examined. Each of these schools of thought, Keynesian, monetarist, classical and rational expectations, is described. Theoretical points of view are then shown to have some very decipherable effects upon actual government policy. Prerequisite: ECO102. Each Spring.
ECO311 MICROECONOMICS (3). The analysis of rational human behavior, particularly in specific markets affecting consumer and producer decision making. The role of the price mechanism in allocating scarce resources, and the role competition plays in the determination of market efficiency. Prerequisite: ECO101. Each Fall.
ECO312I COMPARATIVE ECONOMIC SYSTEMS (3). A review of several theoretical configurations of political economy ranging from laissez-faire capitalism to socialism. Theoretical system types will be assessed using the criterion of efficiency, justice, and liberty. Specific national economies will be examined such as those of the former Soviet Union, Germany, China and Taiwan, Kenya and Tanzania, Cuba and Costa Rica. Prerequisites: Junior or senior standing, or ECO101 and ECO102 and permission of instructor. Alternate years. Spring 2008.
ECO341 BUSINESS STATISTICS I (3). Descriptive statistics, probability, sampling, inference, hypothesis testing, simple regression and correlation. Prerequisites: Completion of the quantitative competence requirement of General Education. Each Fall.
ECO342 BUSINESS STATISTICS II (3). Probability theory and decision making; hypotheses testing methodology for numerical and categorical data; theory and application of multiple regression analysis; advanced time series forecasting models; using statistics to make decisions, test, predict and forecast. Prerequisite: ECO341. Each Spring.
ECO350 TOPICS IN ECONOMICS (3). Topics to be announced, such as Contemporary Economic Problems, Environmental Economics, Women and the Economy, Transportation, and Economic Geography. May be repeated when topics vary. Not offered 2006-07.
ECO403I INTERNATIONAL ECONOMICS (3). An analysis of the real and the monetary aspects of international trade, international trade practices and problems. Special attention is given to the economic problems of the third world countries. Prerequisites: ECO101and ECO102. Alternate years. Spring 2007.
ECO411I THE ENVIRONMENT, EQUALITY, ECONOMIC GROWTH, AND SUSTAINABLE DEVELOPMENT (3). Economic analysis will be used in a study of the issues and problems involved in the sustainable development of first world and compared to third world countries. Both the trade-off and the complementary aspect between economic growth and environmental protection will be considered. National and international plans and policies, which impact sustainable development, equality, economic growth, and environmental protection, will be scrutinized from the global social welfare perspective. Prerequisites: Junior or senior standing, or ECO101 and ECO102 and permission of instructor. Alternate years. Fall 2006.
ECO413 HISTORY OF ECONOMIC THOUGHT (3). The development of economic science from ancient times to the present. The major systems of thought from several different eras of history are explored. Addresses the underlying political and philosophical paradigms of particular cultures and their relationship to economic systems. Concludes with a discussion of social and economic justice issues. Prerequisites: Junior or senior standing, or ECO101and ECO102 and permission of instructor. Alternate years. Spring 2007.
ECO419 ORGANIZATION OF INDUSTRY AND LABOR MARKETS (3). An economic study of market structures, including an examination of their efficiency. Monopoly, duopoly, cartels, monopsony and other restrictions on free trade are examined. Includes the impact of government and labor unions on the efficiency of markets. Prerequisites: ECO101 and ECO102 and junior or senior standing. Alternate years. Fall 2005.
MGT211 INTRODUCTION TO MANAGEMENT (3). A study of the functions and roles of management in achieving organizational objectives. Introduces concepts of management education, such as, staffing, leadership, motivation, communication and control. Each Fall/ Each Spring.
MGT325 ENTREPRENEURSHIP (3). An overview of the activities involved in the management of a small business, with emphasis on the entrepreneurial business venture. Prerequisites: ACC201, MGT211, and MKT205, or permission of instructor. Each Fall/Each Spring.
MGT329 ORGANIZATIONAL BEHAVIOR FOR MANAGERS (3). This course provides an examination of organizational behavior from the perspective of the practicing manager. An understanding of group and individual behavior as related to the goals of organizations is explored. Critical factors such as developing successful communication, motivation, leadership, culture, and a working organizational structure are scrutinized. Additional topics covered include conflict resolution, power and politics, ethics in organizations, personality, and decision making. The course will be focused on the business environment using lectures and case study analysis. Prerequisite: MGT211. Each Fall/Each Spring.
MGT333 HUMAN RESOURCES MANAGEMENT (3). The managerial issues usually dealt with by the Human Resources/Personnel Department of an organization including the legal, social, and political environment as it affects the management of human resources. Prerequisite: MGT211. Each Fall.
MGT342 BUSINESS COMMUNICATIONS (3). Examines effective communication and facilitates students in developing their business communication skills. Students learn how to prepare and deliver formal oral presentations, how to listen, and how to conduct effective business meetings. In addition, students learn valuable critical thinking skills focusing on communications in business. Prerequisite: ENG101, IDS106, and MGT211. Alternate Years. Spring 2008.
MGT350 TOPICS IN MANAGEMENT (3). An in depth examination of a topic in Management. May be repeated when topics vary. Offered irregularly.
MGT386 STOCKS, BONDS, AND INVESTMENTS (3). An introduction to investments in stocks, bonds, commodities, options, warrants, mutual funds and current financial vehicles; investment portfolio management and the balance of risk/reward factors for different financial situations. Prerequisite: Junior or senior standing and completion of quantitative general education requirement. Each Spring.
MGT407 BUSINESS LAW (3). Contracts, agency, sales, negotiable instruments, bailments, real and personal property, common carriers, insurance, partnerships and corporations. Each Fall/Each Spring.
MGT409 CORPORATION FINANCE (3). A study of the corporate financial environment; techniques of financial analysis and planning; basic financial concepts; capital budgeting; and the management of working capital. Prerequisites: ACC202 and completion of quantitative general education requirement. Each Spring.
MGT415 I.C.E. PROGRAM PARTICIPATION (1-4). An opportunity to work as a consultant in a professional capacity. Work experiences are integrated with educational objectives to broaden student learning experience. An application must be completed before the student can enroll. Course may be repeated for a maximum of 8 credit hours. Prerequisites: MGT211 or MKT205, 3.0 GPA within major with at least a sophomore standing, and permission of instructor. Each Fall/Each Spring.
MGT427 STRATEGIC MANAGEMENT (3). A study of strategy development and implementation for complex organizations. Designed for departmental majors, this serves as a capstone course. Involves problem solving and case analysis. Prerequisite: ACC202, ECO101, ECO102, MKT205, and MGT211, and senior standing. Each Fall/Each Spring.
MKT205 INTRODUCTION TO MARKETING (3). An introduction to the field of marketing. The course focuses on the four Ps of Marketing: product, price, place and promotion. Also examines the role of research, market segmentation, and buyer behavior in consumer and industrial markets. This course is the prerequisite for all other marketing courses. Prerequisite: ECO101 recommended. Each Fall/Each Spring.
MKT313 CONSUMER BEHAVIOR (3). To fulfill their marketing strategies, organizations must know how consumers make purchase decisions. This class will examine external and internal influences on the consumer's purchase decision-making process. The class will also assess the impacts of corporate social responsibility and ethics, globalization and the emergence of new technologies, such as the Internet, on consumer behavior. Prerequisite: MKT205. Each Spring.
MKT314 ADVERTISING (3). The purposes and types of consumer and industrial advertising plus their relationship to market and product characteristics; the economic and social aspects of advertising; the selection of media, copy, visualization, layouts, and print production; the advertising, legal and other controls of advertising; the complete campaign. Prerequisite: MKT205. Each Spring.
MKT315 PERSONAL SELLING AND SALES MANAGEMENT (3). An introduction to personal selling and the role it plays in marketing. Includes discussion of the sales job, sales environment, sales process and the relationship of the salesperson to his/her firm, product, and customer as well as organizing, training, motivating, and evaluating the sales force. Prerequisite: MKT205 Each Spring.
MKT319 RETAIL MANAGEMENT (3). This course explores the dynamic role of retailing in the marketing of consumer goods and services. Students will apply theories and best practices from academic and practitioner books, articles, and case studies to evaluate and refine the operations of store and non-store retailers. The class will study the controllable and uncontrollable factors of retailing, including: customer service, merchandise management and pricing, store location, design and layout, human resources and leadership, social responsibility and ethics in retailing, and technology. Prerequisite: MKT205. Each Fall.
MKT322 BUSINESS TO BUSINESS MARKETING (3). The unique aspects of marketing in an organizational marketplace. Coverage includes traditional marketing relationships as well as current concepts like JIT. Prerequisite: MKT205. Alternate years. Spring 2007.
MKT324 INTERNATIONAL MARKETING (3). Marketing in world business; conditions peculiar to international distribution of goods and services and their effects on the national welfare; the rise of internationalism and multinational corporations and the appraisal of economic blocs. Prerequisite: MKT205. Alternate years. Fall 2007.
MKT328 MARKETING RESEARCH (3). Examination of the marketing research process, research design, and research analysis. Prerequisites: ECO341 and MKT205. Each Spring.
MKT350 TOPICS IN MARKETING (3). An in depth examination of a topic in Marketing. May be repeated when topics vary. Offered irregularly.
MKT421 MARKETING MANAGEMENT (3). Replaces MKT321. This capstone marketing course will challenge students to apply the same marketing models, theories, concepts, practices (e.g. teamwork, critical thinking) and financial analyses that marketing managers use to make decisions in actual business situations. The format of the course will be discussion and lecture-based emphasizing case studies including topics such as branding, pricing, new product development and diffusion, electronic commerce, sales force management, competitive strategy, business-to-business, and not-for-profit marketing. Prerequisite: MKT205 plus one other MKT course or permission of instructor. Each Fall/Each Spring.